RED BALLS WITH BRONZE
Credit card solicitations are one of the leading perpetrators of junk mail. According to a report issued by ForestEthics.org, 500 million credit card solicitations are mailed each month in the United States with a target response rate of 0.25%. Considering further that forty four percent of junk mail goes into landfill unopened, one could extrapolate that 220 million unopened credit card solicitations are added to landfill each month.
During her initial year of The Junk Mail Experiment, Hashimoto culled the credit card solicitations from the junk mail she processed. Referring to the expression “in the red” she colored them with red dye, paint, encaustic and created installations, and a series of works on paper. One of these small works, This Is Not a Actual Credit Card (2008) is included in the FĪNĀLIS COMING exhibition.
For this exhibition small shredded red balls were formed and one was cast in bronze. Rather than referring to the playful meaning of the word “ball”, here Hashimoto is considering the more vulgar, sexual references.
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photo credit: Kevin G. Malella